In cricket, a good batsman is never at the mercy of the bowler.
He doesn’t complain about the bowler’s pace, swing, or aggression.
Instead, he focuses on his skill, timing, and calmness.
In fact, it’s the toughest bowlers who bring out the best in a batsman – they make his talent visible to the world. Without challenges, even the most talented player remains unseen.
Business works exactly the same way.
When the market swings – when clients are demanding, projects are complex, competitors get aggressive, or the economy turns uncertain – a true entrepreneur doesn’t complain about the “bowling.”
He steps up, reads the situation, and plays every delivery with clarity, confidence, and creativity.
The challenges in business are like fast, swinging balls – they are not meant to break you, but to reveal the strength of your systems, people, and mindset.
At JB Soft System, over the years, we’ve faced different kinds of “bowlers” – client expectations, technology shifts, cash flow swings, and team transitions.
Each one tested us. But each one also helped us grow stronger, refine our approach, and play the game better.
In business, as in cricket, being successful when everything goes smoothly is normal.
But staying composed and purposeful even when things go tough – that’s what turns a business from ordinary to extraordinary.
A good entrepreneur, like a good batsman, never blames the conditions.
He adapts, learns, and lets his response speak louder than the pressure.
Because, ultimately, it’s not the bowler who defines the batsman.
It’s how the batsman plays that defines his greatness.
– J Sampath
Founder, JB Soft System
